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Successful self-marketing

High quality cardboard boxes
directly from the manufacturer

Would you like to market your own products in attractive packaging and thus successfully? Then LESER Packaging & More is the right partner for you. Together, we will develop and design individual sales packaging for you that is tailored to both your product range and the needs of your customers, thus making a decisive contribution to the success of your business venture. This page provides you with the most important information about optimal secondary product packaging.

High-quality cardboard boxes for successful self-marketing

Content:

  1. Regional specialities conquer the market
  2. What requirements must product packaging fulfil today?
  3. Sales-promoting product packaging
  4. Optimal packaging as an important purchase decision criterion
  5. Sustainable packaging as a feature of regionality and own corporate values
  6. High-quality cardboard boxes - an attractive and environmentally friendly packaging alternative
  7. Which formats are suitable for product packaging?
  8. Smart cardboard boxes for regional delicatessen specialities and spices
  9. The perfect packaging inlay for your product
  10. Our LP-Box
  11. High quality wine box
  12. Flexible magnetic boxes
  13. More attention through individual packaging
  14. LESER Packaging & More - Quality standards "made in Germany"

 

Get advice right now!

Regional specialities conquer the market

High-quality presentation box for successful direct marketing of regional delicatessen specialities

High-quality and regional products are highly sought after today. The demand for local delicatessen specialities in small farm shops and farms from the immediate vicinity is growing and offers a lot of potential for direct marketers. This is because consumers are increasingly orienting themselves towards what is on offer from regional agriculture and production and are looking for high-quality products directly from their own homeland.
Trust in the quality of regional products is highly valued by consumers. The trend towards local agricultural produce can be clearly seen in the consumers' high willingness to buy. Since this market segment is in a growth phase at this time and offers promising prospects for many product suppliers, now is the best time to present one's own products to potential customers and to generate great demand with the right packaging and marketing strategy.

Whether you want to offer your products in a delicatessen, on a sales stand or sell them via online trade, - if you want to successfully distribute your product in the long term, the right packaging cannot be missing. Because its effect on the implementation of your own business venture should not be underestimated.

We offer individual packaging solutions for a variety of products. Whether spices, tea, delicatessen specialities or other domestic products - at LESER you get the optimal secondary packaging for a variety of products from the gourmet sector. Contact us for a personal consultation!

Request consultation now!

What requirements
must product packaging fulfil today?

Without a doubt, packaging is primarily intended for protection during storage, transport or shipping. But your packaging takes on far more tasks than it seems at first glance. For this reason, it is advisable to deal intensively with the planning and design of individual packaging that is tailored to the product and your brand. We support you in this and offer you comprehensive advice and many design options so that you can package your products safely, present them attractively and market them successfully.

Sales-promoting product packaging

You have a business idea, a promising product and firmly believe in the success of your business venture. You have already achieved a lot. Now it's time to plan and implement the marketing to present your product in an appealing way and to market it successfully. The packaging plays a significant role in this and can definitely be considered a marketing instrument. After all, it is the advertising medium par excellence and has a direct influence on the customer's decision to buy. It is not without reason that the term "psychology of packaging" exists.

If you have precisely defined your target group, you can directly address the values and priorities of your potential customers with the help of an optimal packaging concept and thus get the attention that is necessary to arouse curiosity at the point of sale, leave a positive impression and convince the customer to make a purchase.

LESER's high quality boxes serve both as protection and as an attractive presentation package
The sturdy cardboard boxes offer the best protection and an appealing look
This high quality and unusual packaging is ideal for a variety of products such as spirits, liqueurs, tea and coffee
The robust cardboard boxes with inserts fix the products and offer the best protection and an attractive look
The LESER FRAME is the most impressive way to present your product

Optimal packaging
as an important purchase decision criterion

In order to familiarise the potential customer with your product and draw his attention to the benefits of your product, the packaging acts as a mediator of the characteristics and quality of your product offer. It signals to the prospective customer the advantages and the added value of the product that the customer will receive through his purchase. But product packaging can do much more for you. It automatically becomes your image carrier, because the packaging you choose also best brings out the corporate values of the product manufacturer and supplier. It is therefore your company's business card. And as is so often the case, the first impression usually plays the decisive role.

If the customer identifies with the message of the packaging and it appeals to him emotionally, consciously or unconsciously, he is more likely to buy the product. To achieve this, the packaging as a communication tool must have a speaking design, good quality and haptics and be made of the appropriate material. A coherent packaging concept not only highlights your product, it has an enormous influence on how your brand is perceived and is therefore an important prerequisite in terms of your brand's image. Because visually attractive and high-quality packaging is not only convincing for the initial purchase, it is often the decisive criterion for repeat purchases and thus for a firm customer bond that ensures the success of a brand in the long term.

Do you have any questions about our packaging range?

Our advisors will be happy to help you. Contact us for a personal consultation!

To the contact form!

Sustainable packaging
as a sign for regionality and own corporate values

High-quality manufacturing and environmentally friendly materials play an increasingly important role in packaging and convey the corporate values and sense of responsibility of the product manufacturer and retailer. We manufacture sustainable packaging for you entirely according to the requirements of your product, your own ideas, but also according to the demands of your customers in terms of sustainability.

Sustainability label Green PACK by LESER

The conscious use of natural resources and the preference for regional products and organic produce among consumers are shaping consumption and purchasing behaviour as never before. Environmentally friendly product packaging helps to manage sustainably and is becoming increasingly important, especially for regional specialities. This is also reflected in the requirements for optimal product packaging.

The following aspects are considered:

  • Environmentally friendly material
  • Sustainability
  • Value
  • Protective function
  • Stability
  • Construction
  • Optimal format
  • Practical handling
  • Reusability 

 

With the sales packaging chosen and designed according to these criteria, you are guaranteed to win the trust of potential customers. This is the most important prerequisite for closing a deal, but it is also the decisive criterion for a long-term customer relationship.

High-quality cardboard boxes -
an attractive and environmentally friendly packaging alternative

Since we have years of expertise in the development and production of high-quality cardboard boxes, LESER offers you a choice of different formats and designs. We would like to present them to you here.

High-quality liftoff box

 

Liftoff box

High quality collar cardboard box with lid

Collar box

Book box with magnetic closure

Book box with magnetic closure

Space-saving folding box with magnetic closure

Folding box with magnetic closure

Learn more about the different constructions of our high-quality cardboard boxes!

More about our box types!

Today, the trend is clearly towards plastic-free packaging solutions and sustainable materials. It has long been firmly established that cardboard is an environmentally friendly and stable material to be used in product and sales packaging. 
Numerous studies have already proven that consumers would prefer sustainable packaging when making a purchasing decision. The sense of responsibility for resource-saving and reusable packaging has increased greatly among consumers and is increasingly determining purchasing behaviour.

We at LESER also see our mission in the development of innovative and sustainable packaging solutions. For over 85 years, we have been producing cardboard packaging for diverse products and subject areas and are firmly convinced that sustainability, quality, creativity and individuality do not have to be mutually exclusive. Learn more about our contribution to sustainability.

Would you like a personal consultation?

We will be happy to help you. Contact us!

Send enquiry now!

Which formats are suitable for product packaging?

At LESER you have various options and different formats to optimally package and attractively present your products. We develop a packaging concept for you that meets both your products and the high demands of your customers.

We would like to present the following examples to you here:

The sturdy liftoff box is an absolute multi-talent and can be used universally

The elegant square cardboard box with dimensions of 180x180x65 mm (WxDxH) and a lid height of 20 mm has proven to be an absolute all-rounder. Because of its optimal format, it lends itself to diverse subject areas and has proven itself as packaging for a wide variety of product and gift items! With a volume of 2.1 litres, the smart cardboard box is suitable for books, CDs, savouries, sweets or mixtures of all of these and is available in black and white. Choose one piece in black and the other in white for a fancy and simple look at the same time! Set accents and ensure recognition with your original packaging.

You can order our versatile cardboard boxes in white and black even in smaller quantities.

Do you want an unusual and speaking packaging? Of course, you can also design your very special packaging in this format. We use a variety of techniques to create completely individual product packaging for our customers. Find out about our design options on the interactive packaging finishing & printing page!

The sturdy cardboard box in white can also be printed with your logo

Would you like individual advice?

We will be happy to answer all your questions about optimal packaging. Simply send us your enquiry!

To the contact form!

Cardboard box with high lid
- a sturdy construction with a particularly noble look

A classy and sturdy cardboard box with a high lid for double protection and attractive product presentation

The special feature of this high-quality cardboard box is the extra-high lid. This sophisticated variant impresses with its appealing appearance, but above all with its super-stable construction. This box also leaves plenty of scope for individual design and is very flexible in use.
The high lid closes the box tightly and securely. This makes it particularly robust and offers additional protection for the contents. The exclusive cardboard box is available in various formats and is suitable for a variety of products from a wide range of sectors and especially as secondary packaging for various delicatessen specialities.

The high-quality cardboard box with high lid is suitable for a wide variety of products

Are you interested in this special box? Contact us for a personal consultation or send us your enquiry right away! Our advisors will be happy to inform you about the available formats and the possibilities of individual design.

To the contact form!

Smart cardboard boxes for regional delicatessen specialities and spices

We offer individual packaging solutions for a wide range of products. Whether spices, tea, delicatessen specialities or other domestic products - at LESER you get the perfect packaging for a variety of products from the gourmet sector. Contact us for a personal consultation!

The insert, which is tailored to the product, fixes your products in the box and thus protects them perfectly. Find out about the different packaging for various spices and specialities in jars!

To LESER spice packaging!

The elegant cardboard box is ideal as presentation packaging for various spice mixtures
Discover our packaging with cardboard inlay

The perfect packaging inlay
for your product

Depending on the requirements of your product, LESER offers you a number of inlay variants to choose from, which optimally protect the article, but which also offer visual added value and can contribute to an attractive product presentation.

Find out more about our inlay variants here!

Our LP-box - 
a noble liftoff box in large format

Originally designed as packaging for long-playing records, the sophisticated LP-Box is becoming increasingly popular with customers who offer diverse products from a wide range of industries. Even articles or entire product compilations from completely opposite subject areas can be accommodated in it attractively and securely. The robust box is also perfect for a variety of fine product specialities from the gourmet sector.

The sturdy and versatile slip box is available in white and black. However, if you want eye-catching packaging to emphasise the individuality of your product and brand, you have plenty of options to create your own design with this great format too. Contact us for a consultation!

high quality box for longplaying records

The LESER LP-Box measures 317x317x65 mm (WxDxH) with a lid height of 30 mm.

The LESER LP-Box is suitable for various products

The sturdy box has a volume of 6.53 litres.

The individualised cardboard box for various products and venyl sheets from the LESER company

The optimal format of this box offers plenty of space for individual design and the imprint of your promotional message or logo.

Universal gift cardboard box

In our standard range, the LP box in black and white is already available in smaller quantities.

High-quality cardboard box with fllocked die-cut foam inlay

Depending on product requirements, the LP box can be supplied with a flocked and individually die-cut foam insert.

Quality seal of the LESER company with production site in Germany

 

 

 

 

 

 

The high-quality LP boxes are produced directly at our location in Germany.

Find out more about our LP-Box.

To the LESER LP-Box!

High quality wine box

A noble drop deserves the best packaging. Our stable and robust wine packaging offers your product both protection and an attractive presentation. Complete your offer with appropriate and special packaging! If you add your logo to the high-quality box, you will position your brand in the long term and ensure recognition. The wine box is ideal as a gift and sales packaging.

high quality wine box with logo

High quality wine box for an individual design

noble wine box with insert and logo imprint by leser gmbh

.

high quality and stable wine packaging for two bottles

A sturdy gift box designed for two bottles of sparkling wine or wine

Find out about our variety of packaging options especially for wine and various spirits!

To gift packaging for wine & spirits!

Would you like a personal consultation?

We would be happy to inform you about the different packaging options. Contact us!

Send enquiry now!

Flexible magnetic boxes
in various formats and colours

The nifty magnetic boxes take up hardly any storage space and are super practical and sturdy

Be amazed at the sophistication of these folding boxes, which require hardly any storage space but become an absolute eye-catcher when erected. This type of box construction is the innovative packaging solution for a wide variety of products.
The magnetic boxes are delivered in folded form and thus save high transport and storage costs. The construction of the magnetic boxes is very simple. Due to the four self-adhesive surfaces, the box remains stable and compact after assembly. The boxes made of 1200g/sqm cardboard are really impressive. Thanks to their magnetic closure, the smart folding boxes can be opened and closed again indefinitely. This practical application enables and promotes the reuse and recycling of the packaging and thus supports the principle of sustainability. Another positive effect of these boxes is the possibility of generating long-term recognition among customers due to their long retention and additional benefits.

Learn more about our folding cartons!

More attention through individual packaging

At LESER you have many design options for a speaking packaging design

If you want to offer products that are specially designed for a particular theme or event, you can use a talking packaging design to showcase your goods perfectly. Attract more attention from your customers with exciting, expressive and creative packaging! Arouse curiosity and anticipation for the unboxing of the themed gifts! Or design a completely individual packaging that best represents your product and brand and becomes your advertising medium. Draw attention to your offer and arouse interest in your very special product among potential customers!

Customised packaging is also a wonderful way to generate long-term recognition and build up your own image. After all, a high-quality cardboard box not only has an effect during the buying process - it is not uncommon for it to continue to be used long after the product has been unpacked and possibly used up. It is therefore worthwhile to create and use packaging that both convinces the customer to make a purchase, but is also visually appealing and of high quality to become a helper in everyday life, for example to continue to give pleasure as a storage box for a wide variety of items.

In order to design an eye-catching packaging that stands out from the crowd, you have a variety of options at LESER. Our finishing processes leave plenty of room for creative ideas and optimally round off your packaging concept. Learn more about the different techniques on our interactive page for finishing & printing and contact us for a personal consultation!

Do you have any questions about packaging?

Contact us! Our advisors will be happy to assist you.

Send enquiry now!

Our quality standards

Convince yourself of our high quality standards Made in Germany

Our cardboard boxes are manufactured using state-of-the-art production processes directly at our site in Lahr/Black Forest. In the process, we are increasingly developing environmentally friendly packaging concepts consisting of sustainable materials in order to manage natural resources responsibly. The development and production of high-quality cardboard packaging in Germany offers the advantage of shortening logistics chains, but also being close to the customer.

LESER Start-up Package

Our packaging in small quantities!

Discover small quantities now!

LESER brands

LESER Packaging & More brands

Discover our brands!
Phone:+49 (0) 7821 / 5803-0
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